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Introduction to Strategic Management
Strategy is all about setting direction - not just for the organisation but also in the hearts and minds of employees and customers.
Strategy in turn will define the organisation, remove complacency and focuses effort towards the achievement of financial and strategic objectives.
This strategic management Learning package is designed to prepare managers and trainers to introduce strategic management within any organisation.
Program Description
Within this Learning package participants will develop competence in:
- What is Strategy?
- Sets Direction
- Focuses Effort
- Defines the Organisation
- Provides Consistency
- Do We Need Strategy?
- Characteristics of Effective Strategy Managers
- The Ten Main Strategy Schools
- Design
- Planning
- Positioning
- Entrepreneurial
- Cognitive
- Learning
- Power
- Cultural
- Environmental
- Configurational
- Five Step Strategy Model
- Develop Vision and Mission
- Setting Financial and Strategic Objectives
- Creating a Strategy to Achieve Objectives
- Implementing and Executing Strategy
- Evaluating and Correcting
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